Joana Barbany

Spain |  General Director of Digital Society, Generalitat de Catalunya


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Joana Barbany is the general director of digital society in Generalitat de Catalunya. Her career has been centered in digital communication and strategic consulting and consulting for organizations. During her trajectory, she has played many administrative roles related to communication and digital platforms. She has been a counselor for communication, information, attention to the citizen, promotion of the city and technology, and a lieutenant of the township of economic promotion, innovation, and open government in the city council of Sant Cugat del Vallès, where she has lived since her arrival in 1999. Since 2011, she was part of the government team of PDeCAT in Sant Cugat. 

Barbany holds a degree in journalism from Pompeu Fabra University (UPF) and a diploma in business studies from the University of Vic (UVic). In addition, she has a master’s degree in business communication and digital technologies and a postgraduate degree in knowledge management from the Open University of Catalonia (UOC). 

Barbany was an event speaker at the Dialogue.

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